SEO is the art of improving and finding ways to promote a website in order to expand your visibility on those Search Engines, like Google.
This will of course increase the number of visitors the site receives from those same Search Engines.
There are many aspects to SEO….and a LOT of them have changed, due to Google Panda & Penguin and other google Updates to its algorithms and products!
From the ‘keywords’ on your pages and posts content, to the way other sites link to you on the web…indeed the type and QUALITY of links that you have is now much more relevant to Google.
SEO also means making sure your site is basically structured in a way that Google understands and can ‘read’
Search Engine Optimisation isn’t just about the Search Engines!
It’s about making your site MUCH better for your visitors.
Is your content rich and unique and do you constantly update your site with FRESH content?
All areas of SEO must be employed..from discovery of the terms and phrases (keywords) that generate traffic, to making a site Search Engine ‘Friendly’, to building the links and marketing with relevant and valuable content whatever makes your business ‘unique’.
Hey.. if you are a bit confused or overwhelmed about this SEO stuff, you’re not alone……
That’s why we created HOW TO SEO Training Courses!
Sign Up HERE for our courses.